FARAH
Create a supplement brand in collaboration with a female neuroendovascular surgeon, highlighting the organic and natural ingredients Dr. Farah incorporated into her hero brainfood supplement.
The feeling is confident: the supplements being consumed are from a relatable and credible source.
The Venture
Dr. Farah re-imagined what goes into a capsule by focusing on more than 20 essential nutrients, derived purely from nature. Our objective was to bring her vision to life of offering a revolutionary product based in her studied background of neuroscience, while representing the organic nature of the compounds she elected to formulate with.
The Process
Meet the brand
Beakers. Boilers. Brains.
Farah bottles nature’s blueprint for brain health. Revitalize your mind, naturally. Our brand emphasis was elemental, mindful, clean & calming. The brand experience focuses on the natural components of the product: organic, minimal and clear. The result is a style which feels relatable but mindful of our scientific roots. The namesake brand features the brains behind the product and emphasizes the intent to be founder-first in strategy.
